Cross & Prior
Established Since 1910

0208 715 0555

A Name Friends Recommend



Why Let Through Cross & Prior


A letting agent you can trust!

We use our experience to deliver real value to you...

Whether you are letting your own home for the first time or you are an experienced landlord, selecting the right letting agent is crucial to protecting one of your biggest and most valuable assets, allowing you total peace of mind, while preventing costly void periods and ensuring a maximum return and consistent high yields.

With over 100 years experience in residential letting, Cross & Prior not only know the best way to market your property to find the perfect trouble free tenant, but will also look after your investment with care, and above all, know who you are and what you expect from us. Ultimately we aim to provide you with the best service possible.

    Longevity & Experience

    To let a property successfully, you need a letting agent who knows the local property
    market better than anyone, who understands how to find you the best tenants, and
    most importantly who will invest the time to help you navigate the multitude of
    responsibilities that go with being a landlord.

    At Cross & Prior we believe our depth of experience and dedication define us, which
    is reflected in the quality of tenants and rentals we achieve. Our doors opened in 1910,
    it rarely takes 100 years to get things right but that is how long we have striven to
    create the reputation we have established today.

    As we enter into our second century of business, we feel we have developed the right
    approach to offer you the best experience when it comes to renting out your home. Why
    not take a look at our Testimonials and see what some of our landlords think about us.

    Knowledge & Advice

    Simply finding a good tenant is not enough to protect your investment, it is important
    that you are aware of your duties as a landlord to avoid any hiccups. Cross & Prior not
    only help you maximise your rental income, but as a knowledgeable and professional
    agent we will offer you invaluable and specialist advice every step of the way.

    Our unrivalled local knowledge guarantees that we know the area, have worked with
    a vast number of properties many times over, and have advised individual clients on
    acquiring the right properties in order to grow their portfolios. Find out more about our
    Landlord Advice and Property Buying section to see how we can help you.

    We are also well equipped to advice you on your legal responsibilities making sure your
    property is safe, our Current Legislation guide outlines the minimum requirements of
    the various safety regulations that are associated with letting a property.

    Service & Support

    Letting your property often results in being part of a long term relationship between you
    and the agent. It is therefore essential to find an agent who you can trust, that will take
    care of your interests, and will provide you with an excellent and consistent letting
    service, and not simply focus on short term commission and targets

    Being independent, allows Cross & Prior the freedom to give all of our landlords
    individual and personal attention, and offer a flexible, effective and highly professional
    friendly service to meet your expectations that you rarely find with the larger chains,
    whilst at the same time building a trusted relationship with you.

    Our service is not just about matching the right tenant to a property, but providing you
    with the necessary support at every stage of letting, managing and maintaining your
    property, and we will adapt our Letting Services to best suit your needs.

    Brochure & Marketing

    As renting is a relatively fast moving business many agents only provide basic details 
    and photographs rather than full property particular. Here at Cross & Prior we have a
    dedicated letting team with years of marketing expertise ready to prepare and promote
    your property effectively to prospective tenants.

    We always make sure that all of our letting brochures are specifically designed and
    created with detailed informative descriptions and high quality photographs that
    highlight your unique selling point, ensuring your property will be best presented to
    our large and active database of registered applicants.

    Our high street office is prominently located to gain immediate exposure to potential
    tenants, your property will also achieve first class marketing through our own website
    and all the leading web portals including Rightmove, Zoopla, and Prime Location.

    Tenant & Referencing

    Having a fantastic property in a superb location will certainly maximise your yield, but
    arguably one of the most important factors when letting your property is finding the
    right tenant. At Cross & Prior, our objective is always the same - not just to find you
    a tenant, but a high quality tenant who is trustworthy.

    The best tenants are those who pay rent on time and in full, treat your property as if it
    were their own, which is why all our prospective tenants are firstly interviewed and then
    assessed through our independent credit reference agency before recommending
    acceptance to their financial acceptability and suitability as tenants.

    We will only recommend a potential tenant to you that we would accept if we were the
    landlord. More importantly we have the experience to advise you if we are not entirely
    confident with an applicant renting your property.

    Management & Maintenance

    Understanding the individual responsibilities of the landlord and tenant is not always
    easy and some issues require thorough negotiation or specific knowledge to solve.
    Cross & Prior are able to provide a consistently high level of Property Management
    as we are able to deal with any situation that may arise during the tenancy.

    Our ability to react quickly and efficiently to maintenance issues, and our behind the
    scenes hands on can do attitude will ensure you appreciate our seamless service so
    much that you will almost forget it was once home and see the full potential in the asset
    you own, helping you to maximise yields and prevent void periods.

    As part of our ongoing commitment to our clients we provide a 24/7 emergency service,
    and our excellent working relationships with trusted and fully qualified tradesmen means
    you avoid costly call out charges and the repairs are carried out promptly.

    Deposit & Accounting

    When a tenancy comes to an end, disagreement may arise between you and the tenant
    and this can often inconvenience both parties. In accordance with current legislation,
    Cross & Prior will register your tenants deposit with a Government authorised scheme,
    oversee the deposit return and assist in dispute resolution if the need arises.

    Landlords choose us, or switch to us from other agents because we can assure you
    that upon receipt of your rent we will account to you regularly on a monthly and timely
    basis. We will also liaise with your accountants and provide annual income and
    expenditure statements which comply with HMRC at no extra charge.

    We will provide you expert advice on informing your lender, managing agent, freeholder
    of the proposed renting of property. We can also offer guidance on income tax, service
    charges and landlord insurance, so you can enjoy an optimal return on your investment.

    Ultimately ...
    Our experienced and dedicated lettings and management team are ready to guide
    you through the process, and provide you with a prompt service at all times. 

    To benefit from our vast knowledge why not contact Cross & Prior today to
    arrange a Free Rental Valuation.


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